Better Business Bureau Seeks to Highlight Ethical Businesses

Is your business committed to marketplace trust? BBB is now accepting Torch Awards entries from local businesses at Any for-profit business headquartered in BBB’s 13-county service area that has been in business for at least three years can enter the 2017 Torch Awards competition. The business does not have to be BBB Accredited, but it must be in good standing with BBB and have at least a “B” rating to be considered for the award.

The Torch Awards for Ethics competition was created to honor companies that demonstrate their commitment to trust and marketplace ethics. The award embodies Better Business Bureau’s mission to be the leader in advancing marketplace trust.

Businesses hoping to win this prestigious award will be evaluated by a panel of judges from the local business, media, and academic communities. Candidates will be judged on six categories – from leadership and communication to human resources and commitment to the community.

The winners of the 2017 Torch Awards have the unique opportunity to receive public recognition for their commitment to, and excellence in, ethical business practices. Winners will be included in a press release and social media posts announcing winners, receive an office visit along with a trophy presentation and photos from your BBB, and have perpetual placement on the Torch Awards winners page and lifetime use of the BBB Torch Awards Seal – just to name a few of the perks! Furthermore, Torch Awards winners will be qualified to enter the 2017 International Torch Awards for Ethics.

All qualified businesses are encouraged to apply. Applying for the 2017 Torch Awards for Ethics is free, and the application process is completely online and easy to navigate.

Do you have a favorite business you think deserves to be recognized for its ethical practices? You can nominate them online too!

To apply for the regional 2017 Torch Awards for Ethics, learn more about the competition, or nominate a business, visit Your BBB will accept entries through Friday, April 7, 2017 at 5 pm PST.


Pearl is the Communications Specialist for Better Business Bureau (BBB) serving the San Francisco Bay Area and Northern Coastal California (BBB Oakland). She works to advance BBB’s vision of an ethical marketplace where buyers and sellers trust each other by being proactive in the community and developing relationships with business and consumer groups. Pearl represents BBB at events throughout the Bay Area to educate a wide variety of people. Pearl also manages BBB Oakland’s social media channels.

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Posted in Business Tips, Consumer/Business Services

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